Puma backs boot launch with extensive online marketing campaign

January 19th, 2006

Puma backs boot launch with extensive online marketing campaignLONDON – Puma is to launch extensive pan-European online marketing to tie in the launch its new lightweight boot with the African Nations Cup. …

Youth to drive e-commerce growth in India: IAMI summit

January 19th, 2006

Youth to drive e-commerce growth in India: IAMI summitOnline marketing, which evolved in the US earns 50 per cent of its revenue from online advertisements and sales. India, in comparison …

Online Marketing: With Apologies to Bob Dylan, “For the Times …

January 18th, 2006

Online Marketing: With Apologies to Bob Dylan, “For the Times …… You can obtain Coracle’s ideas as to positive steps you can implement to be more successful in marketing online by e-mailing info@CoracleInc.com and asking …

Dotcoms find it tough to get online ads

January 18th, 2006

Dotcoms find it tough to get online ads… The greatest advantage of online marketing is the scope of interaction with the users. And, hence, marketing online has a bright …

Duncan Hines Bakes a Club

January 18th, 2006

Duncan Hines Bakes a Club… The Baker's Club is not promoted in offline marketing but Duncan Hines executives are looking at ways to integrate offline and online marketing campaigns better …

Word of Mouth: Coming to a Marketplace Near You

January 17th, 2006

Word of Mouth: Coming to a Marketplace Near You… There you have it: five steps to help you practically implement word of mouth in your online marketing and supporting efforts. Tip …

Slicing Up the Online Ad Pie

January 17th, 2006

Slicing Up the Online Ad PieThe numbers bear out the shift to online marketing. While the total ad market is projected to have increased by less than 5% in …