Archive for April, 2014

An SEO audit of Zopim, the $30 million darling of Singapore startups

Wednesday, April 23rd, 2014

Zopim has done some admirably aggressive SEM based probably on conversions grounded in hard data. But it's not perfect.

Optimizing Your Website for Local Searches

Tuesday, April 15th, 2014

With good content and quality links, you can attract more visitors located closer to home and increase your business' sales.

9 Online Ad Campaign Stats You Must Track

Wednesday, April 9th, 2014

To know whether it's successful–or just a waste of time and money–you have to track the following 9 statistics of your online marketing efforts.

Here’s why you need automation in your online marketing campaign

Wednesday, April 2nd, 2014

The optimal height of the shelf, the best colours for packaging, the effect of a yellow sticker saying SPECIAL? all of these things affect the decision-making process in a retail environment. When we move away from the retail industry and look at the …

Getting Other Sites to Exchange Links

Tuesday, April 1st, 2014

Discover the best ways to get other websites to exchange links with yours.